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Start Run a Copywriting Business

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Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today--including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and $150,000. Start Run a Copywriting Business is your essential guide to getting started and prospering in an Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today--including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and $150,000. Start Run a Copywriting Business is your essential guide to getting started and prospering in an industry that offers substantial income, flexible hours, and stimulating work. This book will provide new copywriters and old pros alike with proven, step-by-step strategies on how to find and keep clients, complete common copywriting tasks, set up an effective office, and overcome the unique challenges inherent in this business.


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Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today--including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and $150,000. Start Run a Copywriting Business is your essential guide to getting started and prospering in an Make writing your business! Corporations and agencies outsource most of their copywriting and need copywriters more than ever today--including for Internet marketing. Most copywriters cannot keep up with the demand for their services, and many make between $50,000 and $150,000. Start Run a Copywriting Business is your essential guide to getting started and prospering in an industry that offers substantial income, flexible hours, and stimulating work. This book will provide new copywriters and old pros alike with proven, step-by-step strategies on how to find and keep clients, complete common copywriting tasks, set up an effective office, and overcome the unique challenges inherent in this business.

30 review for Start Run a Copywriting Business

  1. 5 out of 5

    Anthony Hunt

    Provides a clear view... If you are wondering how to start and run your own copywriting business, get this book. Lots of details and sound advice!

  2. 5 out of 5

    De Jarous

    Stop! Read my review. Notice that I gave this book four stars. I mostly give three stars when I like a book. However, me liking a book, and that book being perfect,or horrible, are two different critiques. I try to account for both when I give a review. This is an easy to digest book on what may be the most crucial element of the marketing industry-the words. A beautiful high-resolution picture of a desktop computer says nothing, and a picture isn't 1,000 words. A thousand words is a thousand Stop! Read my review. Notice that I gave this book four stars. I mostly give three stars when I like a book. However, me liking a book, and that book being perfect,or horrible, are two different critiques. I try to account for both when I give a review. This is an easy to digest book on what may be the most crucial element of the marketing industry-the words. A beautiful high-resolution picture of a desktop computer says nothing, and a picture isn't 1,000 words. A thousand words is a thousand words. Is the computer new? Is it coming in the fall. Does it have a SSD? You won't know, nor will you know what to do until the copywriters calls you to action. I learned the best way to describe it as "[writing] marketing materials." Steve says that many will not know what you are talking about when you tell them that you are a copywriter. Hell, Google's spell-checker doesn't even recognize the word "copywriting." LOL SMH But, you should recognize the word, and Steve does an excellent job at helping the beginner explore its basic tenants. Steve lists and explains what the job entails, for the freelancer. What you need to present, in order to be credible in the eyes of your prospect. He also describes the nuances that the interested reader, you, will want to know, such as what to do if your client doesn't want to pay. Or, what another industry pro thinks is most important for a begging freelance copywriter. Will you lower your price for a shoestring budget, or, charge the same as you would a Fortune 500 company? Steve tells you what he would do, all the way through. P.S. He doesn't talk about what to do in retirement. And, this critique is based on what I learned from the book.

  3. 4 out of 5

    T Kelly Mark

    What I like about Slaunwhite's prose is that it cuts out all the pompous mumbo jumbo and just goes straight to the meat of the intention. He writes in a way that makes me want to write better. I guess my only compliant is that I wish there was a more current edition. Feels a little bit outdated, but that being said, it's a great crash course in the basics. I liked being schooled in better business writing with this book. I do recommend it.

  4. 4 out of 5

    Sue Bridehead (A Pseudonym)

    This covers almost identical ground to Robert Bly's book. Slaunwhite has a few additional examples on how to write basic assignments like sales letters. Both are useful, but with all his appendices, I think Bly's may be more worth the money for a business owner in need of a reference book.

  5. 5 out of 5

    Anik Singal

    I really enjoyed this book. For anyone who is even considering a copywriting business - you have to read this book. Great work!

  6. 4 out of 5

    Jack Oughton

    A little dated but still pretty good. Not much fluff. I do this stuff for a living and I still learned a few things

  7. 4 out of 5

    Grey Thompson

  8. 4 out of 5

    Kim

  9. 5 out of 5

    Dijo John

  10. 4 out of 5

    Jeanne

  11. 5 out of 5

    Sarah Reeves

  12. 4 out of 5

    Heidi

  13. 5 out of 5

    Li Li

  14. 5 out of 5

    Len Ferry

  15. 4 out of 5

    Ryan Gillam

  16. 5 out of 5

    John

  17. 4 out of 5

    Melissa

  18. 5 out of 5

    Milka

  19. 4 out of 5

    Sierra Blachford

  20. 4 out of 5

    Rubens Barros

  21. 4 out of 5

    Rakesh D

  22. 4 out of 5

    Bob Houck

  23. 5 out of 5

    Jesse Cantlon

  24. 5 out of 5

    Findie K.

  25. 4 out of 5

    Sunny

  26. 5 out of 5

    Brianne

  27. 5 out of 5

    Warren Start

  28. 4 out of 5

    Tim

  29. 4 out of 5

    Michael Shreeve

  30. 4 out of 5

    Chan

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